INTELLECTUAL PROPERTY IN THE DIGITAL ECONOMY: THEORY AND PRACTICE OF MANAGEMENT
The article discusses the possible solutions to methodological conflict, ideological bases of intellectual property and the ideology of the information society, which proclaims the availability of information. The relevance of the theoretical problems caused by the realities of the digital economy, which requires strategic decisions on building of new social practices. The authors prove the need for a fundamentally new system of intellectual property management that meets the new challenges of development.