ECOLOGING VECTOR OF PEDAGOGICAL DISCOURSE
The article is devoted to the description of the place and role of the ecolinguistic component in the structure of cultural and speech competence. The author defines the points of contact of ecolinguistics with other scientific directions and linguisticdisciplines within the framework of competence-based approach. The content of some subcompetences aimed at the formation of the speech behavior of students in higher education through the prism of ecolinguistic problems is also analyzed.