PERSONALITY AS A FACTOR OF PROFESSIONAL GREAT SALESMEN
The article describes the results of an empirical study of personal and professional invariant acting factors that determine success or failure of professional sales managers. The theoretical development of the spirit of professionalism is studied as a psychological phenomenon. The criteria of professional success sales managers is based on evaluation of 360є. The researcher describes the contents of factors, including the personal and professional invariants of successful and unsuccessful sales managers. The existence of the influence of personal and professional invariant on the level of professional success of sales managers has been proved.