ORIGIN OF NAMES OF SOME FAMOUSFOREIGN BRANDS
This article presents the history of naming and creating logos for popular organizations, such as: Apple, Google, Facebook, Twitter, Instagram and WhatsApp. It analyzes the possible reasons that influenced the choice of these names by the creators of the companies. The article also shows the interrelationship of the company's fame and its symbols, presents the results of a survey conducted among university students, which helped to realistically assess the level of popularity of these brands, as well as find out how many people know the origin of the symbols of the listed companies.