LINGUISTIC BASES FOR MODELING OF LINGUISTIC AND CULTURAL TRANSFER OF SOCIAL DISEASES NOMINATIONS
Statement of the problem. The purpose of the article is to identify and describe the linguistic basis for modeling of linguistic and cultural transfer of social diseases nominations. Results. In this study, linguistic and cultural transfer is considered as transferring or borrowing units of one linguistic culture to another. The transfer may affect not only similar linguistic cultures that have historically conditioned connections, but also cultures belonging to completely different types, which is quite characteristic of the sphere of social diseases. At the same time, units of one linguistic culture undergo a process of not only borrowing, but also penetrating into the host culture, go through all the stages of adaptation in it. Conclusion. The model of linguistic and cultural transfer of nominations of social diseases, as a multi-stage and multilateral process, includes following elements: linguistic culture, which becomes the starting point for the transfer process (linguistic culture-donor), linguistic culture that accepts elements from linguistic culture-donor (linguistic culture-acceptor); channels of linguistic and cultural transfer; factors affecting the linguistic and cultural transfer; linguistic and cultural transfer variants, including the transition of lexical units from everyday vocabulary to terminology, eponymization, polysemy and synonymy.