INNOVATION POLICY AND ECONOMIC DEVELOPMENT COMPONENT OF OJSC "AVTOVAZ"
The article is devoted to the issues of realization of motor car construction strategy of development in the Russian Federation. The review of innovative development programs of OJSC «AUTOVAZ» and basic economic parameters of activity and change dynamics of the cars market in Russia has been presented. The experience of organization of subsidized crediting of sales of cars of OJSC «AVTOVAZ» and the ways of its improvement.