PHILOSOPHICAL AND LINGUISTIC RATIONALE OF THE LANGUAGE GAME PHENOMENON
The article considers the concept and the phenomenon of language game. It presents the views of scientists on the phenomenon of language game in different areas. There are different definitions of the concept of "language game." Approaches to language game in Western philosophy and domestic linguistics are determined. Language game is a special kind of speech creative activity, involving mandatory orientation communicative situation, having the features of ease, informality. Language game is a marker of conversational, as listed signs "refers to a component of the communicative act forming the spoken language. In other words, speaking creates ideal conditions for the emergence of language game, but the game itself becomes a sign language specific communicative situation - a situation easy communication". The basis of the concept of language game put the analogy between the behavior of people in the games themselves and in different systems of real action, in which the language is woven. Their similarity is seen, in particular, that and there, and there is supposed to advance to develop a set of rules that make up a sort of "charter" of the game. Language game is a variety of implementation possibilities of the language system, based on a departure from the codified versions use linguistic resources for all language levels, deliberate violation of stable, well-known and generally accepted structures with particular stylistic installation on expressiveness. Language game involves experiment, creative setting, its result in most cases is a violation of stereotypes, literary norm. Therefore, one of the prerequisites for the functioning of the language game is the need to recognize intentional departure from the generally accepted canons of participants from both the communicative act (speaker and listener, writer and reader). It is the "intention" and mindfulness allows deviation from the norm to become a language game.