OPTIMIZATION OF SUPPLY CHAIN MANAGEMENT
N article provides definitions of logistics and supply chain management in accordance with the European Logistics Association. Found that the object is a material flow logistics all the way his movement, identified the main purpose of logistics and supply chain management, which consists in providing the competitive position of the enterprise in the organization of its business in the market. Identified the importance and benefits of supply chains in the current economic conditions and in the face of fierce competition. Clarified that the purpose of logistics is defined family generally accepted rules, namely, the right product at the right time, the right place, at the lowest cost, the required quality, in the right quantity and the customer needs. Found that the main stages of supply chain management are planning, procurement, production, delivery and returns, and gives a detailed description of each phase. The need to optimize the supply chain management, and identified tasks to be addressed in order to achieve efficiency. Established competitive advantages of supply chain management for their members. The problems and uncertainty in the operation of supply chains, the degree of influence of uncertainty in the supply chain and types of uncertainty to be considered to ensure the efficiency of supply chain management.