District state television and radio broadcasting company "Yamal Region", Russia, Salekhard
In the article, the author talks about the role that the district media play in creating the image of the governor, as well as how the image of the head of the region affects the prestige of the district as a whole. This article provides a brief description of the Yamalo-Nenets Autonomous Okrug, analyzes the priority areas for the formation of an effective government of the Yamal-Nenets Autonomous Okrug represented by the Governor Dmitry Artyukhov. In the course of the analysis, key parameters of information publications were monitored, including the number of references to the head of the region, the percentage of positive / negative messages, the most notable informational events, the distribution of references by category of media, as well as the most influential media