THE RUSSIAN MARKET OF COMMUNICATION SERVICES IN THE PROCESS OF GLOBALIZATION
Information exchange by means of telecommunications has an important role in global processes. The article analyzes the current state of Russian communications services market, studies its key segments, and impact of the geographical factor on expansion of communications services. Special attention is given to particular telecommunication indicators of Russian compared to those of the USA and Europe. The author proposes to introduce such indicator as ratio of density of population to the number of communication units. It is noted that the key segment of Russian telecommunications market that forms a cash flow is mobile communications, and on-line games is a prospective segment. An analysis of key economic indicators concerning Russian communications services shows that during the last three years the growth of communications services has been slower than that of GDP. The author stresses that in order to participate in globalization it is necessary to develop this market segment, to use workouts of national IT industry, and increase attractiveness of Russian market for foreign and national communications services providers