Artistic universality of the comic: educational potential
Visual texts have become an integral part of modern culture. Their nature and purpose are very diverse: from satisfying everyday household needs to be used in education and training. The process of decoding and interpreting visual information is specific compared to reading verbal texts. This is not only the perception and comprehension of the content, but also the contraction of meanings, associations, evoked by a visible image, the experience to which he appeals, to build a holistic narrative in accordance with the principles of the verbal text. Often, visual text is accompanied by additional information, such as comics, which requires a person to have certain skills of its perception and interpretation. In education, the experience of representing such texts acquires special significance: from the appropriateness of their use in the learning process to their independent creation by students. The visual text becomes the language of communicative interaction between the teacher and the student. The purpose of the article is to identify the educational potential of a complexly organized visual text as a means of productive communication between a teacher and the younger generation while studying the humanities and natural sciences. The authors turn to the analysis of foreign and domestic research in the field of comics and the nature of its creation. The method of systematizing information is used as the main one and is necessary to substantiate the expediency of using actual forms of visual text in the educational process. In the text, the authors focus their attention on the structural and content potential of comics, which have been used as a teaching tool in the Western European tradition for several decades. In the Russian tradition, comics have gained popularity, especially among the younger generation, as a form and practice of modern reading. The teacher can use comics in the educational process to increase motivation to learn, develop perception skills, skills of representing verbal and non-verbal information, increase multimodal literacy, solve interdisciplinary problems and to explore the world.