CREATIVITY AS A DRIVING FORCE OF CULTURE DEVELOPMENT
Interest in the topic of culture in modern science is explained by civilizational shifts in the development of modern society. The creative activity of people is considered as the driving force of culture and the main goal of its formation. Creativity is viewed as a productive activity aimed at updating the surrounding world and culture and contributing to the self-development and self-realization of the individual. Culture is the sphere of the greatest realization of human creative potential, which are manifested both in the spheres of science, education, art, and in the spheres of trade, material production, contributes to the free spiritual development of a person. In the sociocultural dimension, man is the main creative and constructive force. All social wealth - material, social, spiritual - is based on human labor, which has a creative meaning. Creativity is one of the most active states and manifestations of human freedom and is the result of the play of human spiritual forces. This is a specific species ability of man, which distinguishes him from nature and the animal world. It acts as a source of labor, consciousness, culture. In the process of creativity, each person realizes the creation of the world, material and spiritual culture of mankind. The uniqueness of each personal is manifested in its ability to creative activity. The value and significance of any society lies in the people who carry out creative activities. In the process of creativity, the whole complex of socio-political life also develops, and a complex social organism develops. The result of creative activity is the whole diverse social life, including material, spiritual and other manifestations, as well as the development of the person himself. Any creative activity is cultural and significant to the extent that it contributes to the formation and development of a person, his personal qualities. The main condition for creativity is spirituality, which acts as an internal model of creative activity and contributes to the formation and development of a free person.