Improvement of informational support of crisis management of enterprises activity
The article improves theoretical approaches to informational security management in the context of crisis management of enterprises, which include developing an informational security strategy to minimize losses from the effects of the crisis. The main goal of the strategy is to maintain the confidentiality, integrity and availability of information for the implementation of effective crisis management of enterprises. Organizational, engineering and technical support of informational security have been highlighted among the strategic areas. The strategy of organizational support includes the analysis of external and internal threats, the organization of work with employees, the organization of work with documents, the organization of the regime and protection, systematic control. The strategy of engineering and technical support includes the use of technical means of collecting, processing, accumulating and storing confidential information; protection of information; systematic control. Realization of strategic directions will allow enterprises to reduce both possible material losses and maintain competitive advantages and positions in the market. It has been proved, that the management of the socio-economic system of the enterprise should be based on a clear informational and communicational platform. The main factors, responsible for the emergence of a crisis of enterprises have been determined: an undeveloped system of innovative communications, the lack of optimal informational support for crisis management, an effective system of financial diagnostics, and a low level of transfer of manufacture of products technologies. It has been substantiated, that overcoming the crisis phenomena is possible due to the creation, development and support of the innovative infrastructure. Innovative infrastructure will contribute to solving the problems of innovative policy of enterprises in the framework of crisis management. Organizational and functional support of the informational and innovative component of the crisis management of enterprises using communication tools of the innovative infrastructure has been proposed. The main tasks of the innovative infrastructure functioning have been defined.