IMPROVEMENT OF THE ACTIVITIES OF THE EXECUTIVE BODIES OF SUBJECTS OF THE REGIONAL MARKET SERVICES: THE MENEDZHMENTSKY APPROACH
The article substantiates the role of public service sector in the modernization of the management of the development of regions, the major impact of the quality of the transaction costs of the private sector and households in the form of extra time and money to get the service. Systemized basic public services, the proposed classification, services are the most popular. Shows that the quality of public services as an indicator of improvement of the activities of the executive bodies in the region is extremely low in terms of their core consumers and the business sector. Considering the high importance of public services for the development of regional socio-economic systems, the social sector, the business sector, there is a need for new approaches to their implementation. To improve the quality of public services is invited to menegment approach to understanding the nature and the role of public authorities in the management of socio-economic development of the region. This approach involves the use of market-based instruments promote and assess the quality of public services.