The role of social media in the interaction of government and society (on the example of the Regional Management Center of the Yamalo-Nenets Autonomous District
The article touches upon the significance and features of communication in social networks between the authorities and citizens in the context of the work of the Regional Management Center. The experience of the structure can be an example of effective feedback in solving various problems of citizens of the regions, increasing its accessibility, as well as the basis for making competent management decisions. The author shows the difficulties and peculiarities of the issue of communications in the state. The solution of this problem is the development of an implemented mechanism for the communication of citizens and authorities by the method of online interaction using social networks, which has a single coordination center, a control point. It should also be noted that despite the abundance of scientific literature on this topic, the actual dynamics of information and communication technologies and socio-political processes are still clearly ahead of theoretical calculations