Dynamic of the Perception of the Political Leaders of the Student Youth
The article deals with the results of a comparative empirical study of the modalities of perception of political leaders among students. The study is based on a survey of students of Moscow universities; the method of multidimensional scaling (semantic differential) is used. The objects of evaluation were political leaders and social stereotypes. The gender features of students’ perception of political leaders are characterized. Simplification of semantic structure of perception of politicians is revealed, the tendency of alienation of students from the political sphere concerning moral characteristics is recorded