CHARACTERISTICS OF MAIN PROBLEMS DEVELOPMENT DONATION IN RUSSIA
According to domestic and foreign literature analyzes key development issues donation. Much of the research focused on contemporary authors study the socio-demographic profile of donors, psychological aspects, motivation and promotion of donors, a number of papers devoted to the problem of temporary and permanent medical exemption, in particular due to the low level of hemoglobin in the blood and to identify markers of blood-borne infections. Characterized by the development of service levels before and after the implementation of the national project “Health” in Russia. The positive results of the Programme for the Development of the blood service in the framework of the national project “Health”. Revealed inadequate lighting in the literature questions optimize the donor, the formation and management of donor contingents, in connection with what is promising to study the problem in the plane.