Chinese peculiarities of "soft power"
“Soft power” concept has been gradually entering the foreign policy discourse of the world leading countries since the beginning of the 1990s.China’s leadership decided to employ the potential of “soft” influence in order to improve the country’s image abroad, especially after the rise of anti-Chinese sentiments. It also took into account the proximity of “soft power” concept to the ideas of ancient Chinese philosophical schools which in its turn influenced the process of implementing the concept within the framework of the country’s foreign policy doctrine, having transformed a foreign conception into “soft power” but with Chinese peculiarities.