TO THE QUESTION OF INTERRELATION BETWEEN COGNITIVE AND CONVERGENT STRATEGIC MANAGEMENT
For the first time in the specialized literature, a close relationship has been shown in terms of understanding the current competitive environment, the latest scientific concepts of the twenty-first century - cognitive management and convergent strategic management, revealing the mechanism of competitive advantages of industrial organizations. Cognitive management develops in the form of innovation with positive end results and means the steady convergence of processes, their continuous support inherent in convergent strategic management. The author gives a definition of the category “cognitive management” as the management of innovative processes and human resources that contribute to the continuous growth of the organization’s competitiveness. He also clarifies the stages of human resource management, which is the management of cognitive management and, as a result, the accumulation of knowledge, and therefore competence This study has been carried out on the basis of consideration of the relationship of these concepts in the network models previously proposed by the author: the development of multilevel competitiveness and the formation of a quality management system. In other words, achieving a higher level of competitiveness of an organization always means a positive end result of cognitive management with subsequent support of convergent strategic management. At the same time, the implementation of a quality management system and the organization of human resource management processes act as tools to increase the organization’s competence