Humanitarian Content Models in the Practice of Russian News Agencies
The article looks into the current experience of Russian news agencies in terms of the national humanitarian agenda and provides an analysis of the factors that have preconditioned the emergence and development of the new content: the evolution of their status on the post-Soviet media arena, the growing involvement of civil society. Particular attention is given to information products and services whose operation is brought about by new information technologies and the opportunities for direct access to the audience. The article gives an overview of the agencies' key information products attempting to classify the media content and thus facilitating the search for the efficient formats of the main thematic agendas.