PROBLEMS OF ECONOMIC AND MATHEMATICAL MODELING OF MODERN APPROACHES TO PERSONNEL MANAGEMENT IN COMMERCIAL TRADING COMPANIES
The authors consider the problem of effective personnel management in the retail trade in the modern economy. The aim of the study is to design a mathematical model for assessing the effectiveness of innovations in the management of personnel within a limited budget. The article describes quantitative indicators, namely the questioning of the personnel of several large trading companies. As a result, the methodology of quantitative assessment of innovations is presented and their influence on the company's competitiveness is studied. On the basis of the study, the authors have been compiled a list of recommended areas for innovation. The task of optimizing costs can be reduced to the standard problem of linear programming. The research offers to use the mathematical model based on the methods of game theory. Choosing an effective strategy in the game, the organization's management optimizes the costs of innovation in the field of personnel management.