Author’s Journalistic Program in Modern TV Discourse
The proposed article discusses issues related to the creation and representation of the author’s journalistic program in the modern television discourse. It is indicated that the author’s program is a broadcast on radio or television, the concept of which is formed by a certain journalist who is its organizer and presenter. The features of the author’s program are revealed, among which are attractiveness in terms of intellectual power, communicative potential (artistic culture) and telegenicity (for television) of the presenter/presenter. Special attention is paid to the author’s television journalism, which is based on a pronounced author’s idea, a clear position of the journalist and his innovative search in the field of artistic form, stylistically individualized and personalized media projects.