ECONOMIC GROWTH OF REGIONAL SERVICES BASED ON THE REGIONAL DEVELOPMENT OF MEDICAL AND HEALTH INFRASTRUCTURE
The economic growth of the service sector has a positive impact on the development of regions as a whole, as the number of jobs, the profitability of the accompanying industries, and the attractiveness of territories increase. In the subjects of the Russian Federation with curative and recreational specialization, resort medicine and a sanatorium-and-spa complex are developing on the basis of the basic material infrastructure for the provision of medical and recreational services. The quality of infrastructure objects directly affects the sustainable growth of economic sectors in question, as it allows forming an effective pricing policy, satisfying consumers’ requests for quality therapeutic and diagnostic and rehabilitation procedures, maximally attracting funds for domestic investments of the territory. The problem is in the inconsistency of the medical and health infrastructure level to consumers’ needs and to needs of the sanatorium and resort complex to ensure a high quality of services. The purpose of the study is to study factors affecting modernization and commissioning of new facilities for medical and recreational infrastructure, to estimate the projected effect for regional services using the example of the Volga Federal District and the Perm Territory. Methods of research are the system approach, situational analysis, formal-logical method, dialectical method of studying social and economic processes. The important role of infrastructure in social and economic development of the service sector of regions is revealed. The state of health and resort medicine affects the quality of life of the population of territories, contributes to meeting the needs for treatment, and rehabilitation. The provision of services on the basis of medical and recreational infrastructure should be commercially and socially effective. The development and commissioning of new facilities and the complex should be justified, consistent with the level of demand and the policy of the district for the development of medical and health tourism and sanatorium and resort complex. The analysis of infrastructure revealed that, despite the reduction of profile organizations of the sanatorium and resort complex, there is a potential for its development involving untreated natural healing resources in the process of medical and recreational activities. The construction of new complexes and health resorts is associated with a more complete satisfaction of the population of the region in quality services, the growth of their volume, the diversity of needs of different groups of the population. The characteristics of undeveloped natural medicinal resources allow making a conclusion about their social and economic relevance, in connection with which it is expedient to put into operation new objects of medical and recreational infrastructure. Attraction of investments in projects that are important for the population will help to increase the turnover of the health-improving tourism industry and sanatorium and resort complex, will positively affect the quality of life, employment, as well as will increase volumes and tax revenues.