Psychological structure of the word <i>KRASIVY (‘beautiful’)</i>: age variation
The paper presents the results of research into the structure of the word krasivy (‘ beautiful’) in the minds of young people and school children. The empirical material was collected by using the method of free verbal associations. The obtained data were processed using a prototypical analysis by P. Vergès. It has been shown that the structures of the word krasivy in the minds of young people and children are different and represent stages in the development of the subjective content of a sign image.