ON THE LINGUOCULTUROLOGICAL APPROACH TO THE STUDY OF PRECEDENT TEXTS AS PHENOMENA OF REGIONAL CULTURE
The article examines the question of the topicality of a linguoculturological study of precedent texts, which have a strongly pronounced regional-cultural markedness. Being a well-known only within the borders of one’s own dialect space, such texts are satiated with the information, the knowledge of which is necessary for a successful cross-cultural communication. As an example a precedent text of the Bavarian fiction «Der Brandner Kaspar und das ewig'' Leben» / “Kaspar Brandner and the Eternal Life” is considered.