MODEL OF THE GRADUAL PREPARATION TO THE FORMATION OF SUSTAINABLE MOTIVATION FOR A HEALTHY LIFESTYLE AMONG YOUNG PEOPLE
The article analyzes the motivators of a healthy lifestyle (HL) among youth in the course of physical culture. The work presents the substantial characteristics of health, typology of HLS factors, the cycle of problems which can be solved by means of the formation of steady motivation to exercises taking into account the specificity of the higher school environment. The testing of UrFU students (N=1800) helped us to determine the main motivator - self-affirmation which is connected with the aspiration to accelerate the rates of personal physical development, to take a worthy place in the environment, to achieve recognition, respect of fellow students, to receive or support a high social status among students. Taking into account this motivator we elaborated a model of the gradual formation of the sustainable motivation for a healthy lifestyle among student youth which proved its effectiveness.