The development of children’s tourism as factor of increasing the efficiency of the enterprises of sphere of the hospitality industry
Chelyabinsk region follows the line of the economic activity diversification. Travel business on the South Ural develops very quickly. One of the important and beneficial tendencies is children’s tourism. The article is devoted to the problem of positive experience in creation and implementation of the project connected with building of child centers next to Turgoyak lake. It will allow to increase business profit and competitiveness for enterprises in the sphere of hospitality industry and to satisfy the client’s demands in children’s tourism organization.