HISTORICAL ASPECTS OF THE DEVELOPMENT OF THE GAMIFICATION CONCEPT
The use and application of the concept of gamification in various spheres of society are described in scientific research. According to the forecasts of the research company Gartner [1] by 2020 such modern technologies as gesture control, controlled displays and augmented reality will further allow the application of the concept of gamification in various areas of society. However, at the same time Gartner researchers don't rule out a development scenario in which gamification can move into a stage of stagnation due to the lack of scientific research in understanding the design of games and strategies for interaction with players. This can lead to the development of inefficient gamification models. In this regard, one of the topical issues is the understanding of gamification methodology in historical retrospective. Since applying and implementing game elements in accordance with scientific principles of their work and algorithms, understanding the historical aspects of development, the concept can be an effective alternative to traditional management tools. In the framework of this article, the accumulated experience is systematized. The historical chronology of the concept development is analyzed and generalized. In the course of the analysis, the main stages of the development and formation of concepts of gaming were identified and characterized.