ASSESSMENT OF THE INVESTMENT CLIMATE OF THE REGION
In modern economy an active role in the regional strategic development belongs to the investment policy, which includes the basic elements: the choice of sources and methods of investment financing; timing of implementation; selection of the authorities responsible for implementing the investment policy; establishment of the necessary regulatory framework for functioning of investment market; creation of a favorable investment climate. Economic category of «investment» is becoming increasingly important for functioning of the regions, for it is a kind of catalyst for the development of business and commercial activity. It is closely connected with the concepts of «investment climate» and «investment attractiveness», which shows the importance of attracted resources for the regions. The favorable investment climate is stipulated by the influence of regional factors and regional policy. Investment attractiveness is quantitatively expressed in the amount of capital investment that can be attracted to the region, and serves at the same time as an integral indicator, summarizing the multidirectional impact of investment potential and investment risk. The relevance of assessment and management of the investment climate of investment targets is due to the critical importance of capital investments for the efficient functioning and sustainability of any economic system in the market.