INVERSE RISK MANAGEMENT OF BIG DATA PROJECTS
Implementation of innovative big data technology can be associated with a high risk of project failures. In our opinion, the overall project risk crystallizes when the desired big data technology monetization level is not achieved. The authors underscore the importance of technological and investment risks within the overall risk. The authors propose an approach for managing the overall risk of big data projects and suggest methods for identification, analysis and minimization of individual risks of various nature.