THE FORMATION AND DEVELOPMENT OF TERRITORIAL - PRODUCTION LOCALIZATION OF RURAL TERRITORY
The development of territorial and industrial localization of rural territories is strategic element in the development of the regional economy. The article identifies the main directions of the influence of factors on territorial localization: economic zoning, transportation costs and their accounting, potential service and sales areas, allocation of labor resources, concentration of production, microeconomic instruments. The formation of an effective system of local markets in the development of the region will stimulate the development of local territories, providing an opportunity for organizations to reach target market segments where stable and solvent demand is formed. The article considers the possibility of identifying specialized local territories in the region with an assessment of the potential economic growth opportunities for each of them. According to the level of localization, cross-border rural territories are usually characterized by the development of agricultural sectors, tourism, and industrial production. The studied local territories within the boundaries of municipalities have a favorable geographical location, a relatively developed transport network, unique natural and climatic conditions, which allows us to talk about diversifying the economies of the regions and further deepening localization for economically advantageous sectors of rural territories. The article considers the possibility of identifying specialized local territories in the region with an assessment of the potential economic growth opportunities for each of them. The analysis of fourteen municipal regions of the region as local territories was carried out with the aim of ranking by indicators: industrial output per capita; investment in capital investment per capita; introduction of residential premises per 1000 inhabitants; turnover of services provided per capita; retail sales per capita.