DIVERSIFICATION OF DEFENSE INDUSTRY ENTERPRISES: STRATEGIC PRIORITIES AND REALITIES
Introduction. The relevance of military-industrial complex (MIC) diversification is caused by a drop in consumer demand, which is a consequence of decrease in the state defense order. In this context, the Government of the Russian Federation sets the task of increasing the share of manufacture of high-tech civilian and dual-use products at the defense industry enterprises. However, defense industry organizations face difficulties in choosing the lines of manufacture development. The goal of the research is to study the economic activity of the military-industrial complex and determine strategic development orienting points Results. Practical aspects of diversification were considered on the basis of electronic and radio-electronic industry of defense industry enterprises. According to the Ministry of Industry and Trade, 425 enterprises and organizations operate in electronic, radio and communications industry, and 371 of them participate in the implementation of the state defense order. The authors studied the successful experience of diversification of manufacturers of high-tech products (AO "Angstrem", Federal State Unitary Enterprise "Academician Pilyugin Center", OAO NPP "TEMP" named after F. Korotkov", AO NPO "Orion"). These are the difficulties that defense industry enterprises face with when diversifying: lack of skills and experience when promoting in highly competitive open markets; high risks when developing new markets with large investments; regular work to reduce the cost of manufacture of civilian products. The tasks set by the Government of the Russian Federation for the defense industry enterprises are carried out despite the difficulties described above. Conclusion. The SWOT analysis of the development of electronic industry in the military-industrial complex showed that the defense industry enterprises have established the manufacture of military products using the unique technological expertise, the commercialization of which in the civilian market is uncertain, since there is no experience of their application. Favorable conditions for defense industry enterprises to promote products in the civil sector were established. They are subsidies and support in Russian and foreign markets, directed action of federal programs and national projects.