REPRESENTATION OF TRAGEDY IN MASS MEDIA DISCOURSE (A CASE STUDY OF PUBLICATIONS ON THE FIRE IN THE MALL "ZIMNIYA VISHNYA"/"WINTER CHERRY", KEMEROVO)
The article deals with the representation of a specific event ("Fire in the shopping center "Zimniya vishnya"/"Winter cherry") in the mass media discourse, the result of which is the construction of its verbal (interpretative-cognitive) model. The nature of the event, the author’s communicative intentions, as well as the addressee’s information expectations are manifested in the interpretation of the event facies (space-time localization, participants) and determine the monocentric type of the interpretative field of the tragic event. At the same time, the dominant interpretation of the event, presented in the media texts of numerous authors, illustrates the crisis relations that developed in the region between key socio-political actors (“power”, “business”, “people”).