The educational potential of the modern video blogosphere
The information society creates new realities for the development and functioning of modern education, which is undergoing various changes. It is especially important to understand the efects of these transformations in the feld of school education, where young Internet users are the main consumers of all new trends in the media environment. The results of the study presented in this paper refect how modern schoolchildren are ready to use video content tools in their educational process, on the one hand. On the other hand, it partially refects the fact that school teachers are included in a phenomenon that is so popular among their students - video blogging.