"NEW BREATH" MARKETING POLICY OF MEAT PROCESSING COMPANIES
The article deals with the problem of marketing meat processing enterprises, the analysis of the media, and the estimation of the actual state of the livestock industry. Affected by political problems. Examines the positive and negative aspects of the introduction of anti-Russian sanctions in the livestock industry, and analysed their impact on the economy. Recommendations on areas of development of sales strategy of the market of meat and meat products by the example of Perm Krai.