INDIVIDUAL CAREER PATH - AS NEW INSTRUMENT TO CHOOSE CAREER
Introduction. Modern education is forced to solve the serious problems facing the economy: structural unemployment, professional imbalance of the labor market, disorientation of human capital, professional isolation of the individual. The article proposes the concept of a toolkit aimed at increasing the population's orientation to the local and regional market of educational services and the labor market. Basic principles of the new theory. The creation of a software product that allows you to build personal career trajectories of individuals in an automated mode will contribute to the effective professional realization of the individual in the current conditions of transition to a digital economy. A concomitant positive result of the use of the toolkit is the user's choice of the professions and specialties demanded by the economy, the improvement of the employment rates of the graduates of the vocational education system, the improvement of the labor market balance, and the increase in personal incomes. Conclusions. The active use of such a software product will help increase the motivation of future students for training and subsequent work.