THE DEVELOPMENT OF INTEGRATION PROCESSES IN MROCZNEBRACTWO SUBCOMPLEX OF THE RUSSIAN FEDERATION
Goal: develop conceptual and methodological bases of formation and development of integration associations in milk product subcomplex; the main indicators characterizing the efficiency of the enterprises of the dairy product subcomplex, studied the views of scholars and practitioners aimed at highlighting the economic and technological relationships and interdependencies between sectors, industries and enterprises subcomplex, methodological principles and methodological definitions of strategy and tactics of development of dairy subcomplex in the period of formation of market relations, the main directions of agro-industrial integration. The study of inter-industry linkages dairy product subcomplex showed that this category is a complex and multifaceted concept. Their essence can manifest itself in different ways, depending on the specific features of the subcomplex and also from the external conditions of functioning. The analysis also showed that currently many enterprises have adapted to the emerging market relations. They began to use the strategy of product differentiation, to take into account consumer preferences, more attention to product quality. Methods: a dialectical approach to cognition of economic phenomena, allowing to perform them in a dynamic development, as well as giving the opportunity to explore the integration of communication at various levels. Results: based on the analysis of the dynamics of change of main indicators, characterizing the results of work in milk product subcomplex generated a list of main measures aimed at improving the relationship between organizations in milk product subcomplex. Scientific novelty: on the basis of generalization and deepening of theoretical positions concerning the development of agricultural integration, a classification of integration processes. Practical relevance: the main provisions and conclusions of the article can be used in scientific and teaching activities when considering the appropriateness of agro-industrial integration.