ASSESSMENT OF THE WEIGHTED AVERAGE COST OF CAPITAL AND ITS APPLICATION IN CALCULATING THE EFFECTIVENESS OF INVESTMENT PROJECTS
The approaches on weighted average cost of capital modeling WACC and their application in investment analysis have been considered in the article. The possibility of WACC assessment in the conditions of changing capital structure and applying the market and behavioral concept of capital formation has been given. The method of cost of capital assessment within the WACC model for business entities with non-shared equity has been suggested.