Specific Features of Alliance Management in the Sphere of Communication and Informatisation
The goal of the article is theoretical study and revelation of specific features of alliance management in the sphere of communication and informatisation. To achieve that it is necessary to perform a scientific task, which lies in the study of essence and role of management in the alliance of the sphere of communication and informatisation. In the result of the study the article identifies the role of the management system in formation and development of such an alliance and reveals and recommends the essence of the mechanism of its management. The article identifies main goals of formation and stages of creation of the alliance, scheme of the managerial cycle of stages of the process of interaction of partner participants in accordance with the alliance development, key factors of success of interrelations between partner participants of the alliance, and dynamic interconsistency of stages of the process of management of interaction of partner participants of the alliance. Prospects of further studies in this direction are such elements in the management system as social responsibility, transfer price, mechanism of assessment of synergy and efficiency of alliance functioning in the sphere of communication and informatisation.