METHODOLOGICAL BASES OF ANALYSIS OF THE INNOVATION POTENTIAL REALIZING MECHANISM OF SOCIALLY SIGNIFICANT PRODUCTS
This article analyzes the synthesis of methodological approaches to the essence and mechanism of the innovation potential. On the basis of general theoretical approaches the analysis of different views to essence of categories "novation", "innovation", "innovation potential" the differences between the categories "novations" and "innovation" is define. On this basis introduced the concept of "novation potential". The main methodological approach to the innovation potential realizing mechanism is formulated. Was marked a decisive role of social innovation impact concerning to the socially significant products. Been identified concepts essence "socially significant products".