STUDY OF IMPLEMENTATION COMMUNICATION INTERNET FEATURES COMPARED TO TRADITIONAL MEDIA
Growth rates of the Internet market in Russia - 2.9 % or $ 7.3 billion per year. The aggregate share of the most popular communication resources in the Russian Internet - Vk.com, Mail.ru, Livejournal.com, Odnoklassniki.ru, Twitter.com - is 62 % or 41.4 million people. The total number of users in the RF. Gain change preferences for forms of communication is interpersonal - 70.22 million or 140 %, intergroup - 34.96 million, 170.5 %, mass - 49.16 million, 146 %. Communication function of the Internet - the fastest growing, the average rate of new users is - 121.6 % growth in the use of commercial functions - 2.9 %, and the total number of Internet users - 23%, which means an increase trend in the Internet discussion complex issues that require discussion.