PHENOMENON OF AUTOINTERTEXTUALITY: TO THE DEFINITION OF THE NOTION
The article is devoted to the phenomenon of autointertextuality. The authors consider the notion of autointertextuality in the comparison with the notion of intertextuality, give opinions of famous domestic and foreign researchers and linguists on the given problematic, single out common points of contact and the differences of these concepts as well as they attempt to find out the most relevant particularities of autointertextual connections for the expression of the author's individual concept. Based on the analysis of theoretical material the authors conclude that autointertextual connections can be realized by means of different markers of autointertextuality especially by keywords.