CORPORATE SOCIAL RESPONSIBILITY IN RUSSIA
After that we look at Russian experience of CSR and explore CSR on the regional level on the example of Tatarstan Republic - one of the most prosperous Russian regions. This study discusses the forms of corporate social responsibility in Tatarstan and finds that small and medium firms choose to provide goods and services for public entertainment that maximize their recognition and trust among consumers. Big companies, however, are already widely recognized, so they choose to invest in projects of rebuilding and maintenance of historical objects, objects of cultural legacy, etc. Doing this they promote the trust of Tatarstan and Russian governments and international partners.