CONTEMPORARY ISSUES CONVERGENCE OF TRADITIONAL ECONOMIC AND DISCRETE 4.0
Thе article substantiates and presents the theoretical and methodological approaches to the convergence of traditional and discrete 4.0.na based economy, on the one hand the synthesis of the trinity: 1) the economy 4.0. 2) the nature and 3) of a person, and on the other hand, the binary state of the business. Formulated hybrid approach based on the account is strictly limited scale of production, the goods, services, works, due to the following factors in its operations: market discontinuity (a rarity) and the uniqueness of their production process, which provides a high solvency and guaranty motivated de-mand.