PARTICIPATORY PLANNING: PROBLEMS AND PRACTICE OF APPLICATION IN THE IMPLEMENTATION OF NATIONAL PROJECTS
To date, in the Russian Federation, when implementing urban improvement projects, the "top-down" scheme is actively used as a decision-making mechanism. However, when solving problems of qualitative changes in the territory, it is necessary to take into account the unique characteristics of a particular location, its individuality and authenticity. Representatives of state authorities, local self-government bodies and organizations invited to implement the project can not accurately determine the needs of the local territorial community, in terms of preferences and features of the request to change the urban environment and local space. In this regard, it is necessary to ensure the quantitative and qualitative aspect of the participation of stakeholders in the process of implementing national projects, which will allow the interests of citizens and representatives of the business community to be fully taken into account. The implementation of this mechanism will contribute to the satisfaction of the interests of all groups of the interested audience in the implementation of projects for the improvement of territories, reduce the number of conflict situations and relieve social tension. The active involvement of representatives of the interested public in the process of organizing the improvement of the territory is designed to ensure the effectiveness of the development and implementation of the national project "Housing and Urban Environment" in terms of minimizing risks and increasing the responsibility of all participants for making decisions relevant to the project. In this regard, it is advisable for local governments to build a consistent interaction with the contact audience on the basis of the development and subsequent implementation of modern communication techniques. The development of an approach based on the study of the request of interested parties for the transformation of space and territory, monitoring of project activities and the implementation of their periodic adjustments in accordance with the principles of public control is in demand. At the same time, in our opinion, according to the ideology of project management, the customer of the project should be considered the subjects of the local territorial community (population, business community, public audience).