FIRST-YEAR STUDENTS ' SOCIAL PERCEPTIONS OF THE VALUE OF HIGHER EDUCATION
This article presents data reflecting the social representations of subjects of the educational space about the value and usefulness of higher education in the life of modern people. The article analyzes the responses of respondents to the questionnaire questions of the proposed questionnaire, notes the prevalence of the idea of uniqueness and choice of the carrier of higher education, the Declaration of a positive attitude towards higher education recipients. First-year students ' ideas about the value of VO and the goals of obtaining it are identical in most parameters, but there are discrepancies in their views. The main thing is the divergence of students ' goals: students from the province pursue pragmatic goals of obtaining higher EDUCATION, urban first-year students see HIGHER education not only as a means of obtaining a certain profession, but also as a factor that contributes to personal development and self-improvement.