To the issue of the theory and methodology of narrative economics
The article analyzes the development of the theory and methodology of a new scientific branch - narrative economics. The relation between narrative economics and various institutional economics streams is demonstrated. It is established that a simplified interpretation of the concept of narrative is accepted within the framework of economics in comparison to other social sciences. It is related to the subject of economics and operational capabilities of the economic processes study. Shiller's, Akerlof's, Snower's and Collier's approaches to the definition of narratives are generalized and two narrative analysis approaches are identified including quantitative and qualitative ones. The quantitative approach implies the analysis of narratives virality and its correlation with economic dynamics. The qualitative approach is aimed at identifying ideas and protomodels, which are used by actors in order to explain causal relationships, and at analyzing the social context as a set of the institutional environment characteristics, respective historical and cultural conditions and behavioral patterns. An example of narrative economics qualitative approach to the analysis of the Russian innovation system is given. The case of particular narratives about patents demonstrates how narratives tone allows researchers to interpret the influence of intellectual property institutions on the development of the Russian innovation system. It is noted that narratives can influence the transformation of conditions by changing actors' behavior and measures of the pursued social and economic policy. The analysis of generalizations obtained during narratives study is also suitable in terms of preventing the cyclical repetition of the inefficient institutional structures functioning.