MOTIVATIONAL READINESS OF ENTERPRISES TO USE GREEN PROJECT MANAGEMENT
The role and content of green project management within the framework of the concept of sustainable development is considered. The purpose of the study is to determine the level and content of the motivational readiness of enterprises to use green project management. Using the method of expert assessments, an analysis of motivational readiness for the implementation of green project management is carried out. The result was the conclusion that at this stage of development of sustainability in Russia, the leading motive is the need to comply with the requirements of foreign partners.