Methodological aspects of assessing the quality of the website of a cargo carrier company in terms of transport services for shippers-individuals
The article proposes a methodology for assessing the quality of the website of a cargo carrier. The assessment is carried out when concluding contracts with individuals for the transportation of groupage cargo. On the basis of the methodology, an assessment and analysis of the quality of the website of JSC Russian Railways Logistics was carried out, bottlenecks were identified, and recommendations were developed to improve the quality of the website and transport customer service.