THE BUILDING MATERIALS INDUSTRY: THE DEVELOPMENT CHALLENGES AND THE WAYS TO OVERCOME THEM
The market of Russian building materials is currently characterized by an increasingly confident growth trend despite the fact that the crisis has had the strongest impact on this sphere of activity. However, the problems of narrow assortment, outdated material and technical base, depreciation of production facilities, high cost of transportation costs, low labor productivity, uneven distribution of production capacities faced by Russian construction companies still significantly slow down this growth and reduce their efficiency. To overcome these problems, the authors propose a system for the development of supply, based on the introduction of a system of evaluation and monitoring through key performance indicators (KPI).