Digital transformation of the organization’s business models
Business model is the scheme of the organization. It represents the main processes of the organization and the way the company generates cash flow and adds the value to the existing product or service. Digital transformation is one of the most popular trends in the modern management. More and more companies uses its principles for generating cash flow and reinventing the current business model. They allow company to create a marketing lead and to add a value to its products. The main goal of the management tea is to introduce and to develop new technologies, and study the impact of their launch. This article is written to introduce the main methods and issues of the digital transformation and to study the differences.