FEATURES OFTHE EXCURSION SERVICES MARKETINBARNAUL
This article analyzes the current state of develop-ment of excursion activity in the city of Barnaul. The basic problems associated with the organization of excursions. List of the most popular excursions offered by tour companies Barnaul. The author analyzes the long-term target program for the development of tourism in the city of Barnaul, adopted and implemented in recent years. The article examines the experience of training and retraining of the guides at the Department of Social and Cultural Service and Tourism Altai State Academy of Culture and Arts.