PRESENT-DAY APPROACHES TO TEACHING ENGLISH LANGUAGE AS A MEANS OF INTERNATIONAL COMMUNICATION
The role of English language as lingua franca is common knowledge. This fact largely determines its dominance and massive learning all over the world. In the context of growing globalization and spread of intercultural activities increasing students’ awareness of Global Englishes used in different ethnic environments is becoming more important. Not only the fruitfulness of economic and cultural ties, but also often the peace between countries depends on how effectively communication between representatives of different cultures is built. History knows many examples when communication that failed due to a lack of competent language skills led to a deterioration in relations between countries, not to mention cases of the destruction of trade transactions and other operations. Currently, the language of international communication in the vast majority of cases is English. This tendency is facing a number of difficulties and this article aims to discuss possible solutions to them as well as main approaches to implement effectively modern variations into classical course of English language in higher education, taking into consideration different professional spheres and different cultural groups of speakers.