ON THE ISSUE OF CULTURAL COVERAGE AND MASS CULTURE IN THE RUSSIAN-LANGUAGE MEDIA IN TAJIISTAN (ON THE EXAMPLE OF THE INFORMATION WEBSITE "VECHERKA" (2011-2015))
The article deals with the concept and theory of «mass culture» and cultural education in the media and communication. the introductory part gives the designation and concept of «function» and its features in journalism. In particular, a detailed description of the «culture-forming» function and distinctive qualities. The concept of «mass culture» is based on theses of world culturologists and the media. As an example, materials on the subject of cultural education of the capital's information Internet resource «Vecherka» in Russian are analyzed.