POLITICAL COMMUNICATION AS A TARGET DOMAIN OF LABOUR VOCABULARY METAPHORIZATION IN RUSSIAN AND ENGLISH (BASED ON NATIONAL CORPORA)
The article studies the general tendencies and national peculiarities of metaphorical use of the words belonging to the semantic field of labour activity (actor (актер), seeder (сеятель), teacher (учитель), architect (архитектор), gardener (садовник), clown (клоун), etc.) in political communication in the Russian and English languages. The research is carried out on the basis of the National Corpus of the Russian Language and Oxford English Corpus (OEC); it relies on the dictionaries of Russian and English. The methods of cognitive analysis of metaphor and metaphorical modeling were applied in this research. The following semantic sub-spheres, which serve in political communication as the sourses of metaphorization, were singled out: rough labour and handicraft: пахарь (plowman), кузнец (blacksmith), builder (строитель), tailor (портной); education and childcare: нянька (nanny), teacher (учитель), missionary (миссионер); healthcare and nursing: лекарь (healer), целитель (traditional practitioner), doctor (врач), midwife (повивальная бабка); art and creativity: артист (artist), лирик (poet), artist (художник), sculptor (скульптор); administration and management: вождь (leader), флагман (flagman), director (режиссер), captain (капитан); service and menial work: извозчик (driver), сапожник (shoemaker), lackey (лакей), knave (прислужник). The conclusion is made that labour metaphors are frequent in political texts and they combine naming and characteristics of a person with evaluation of their personal qualities and activity