THE PERSPECTIVES OF LOMBARD BUSINESS FORMATION AND DEVELOPMENT
This article discusses trends in the development of the Lombard business as one of the dominant components of the service sphere. A brief history of pawnshops and their formation is described. The causes of high demand for Lombard services are commented on. Regarding the situation of pawnshops in the market the views of the large pawnshops chains owners: “Vash Lombard” (“Your pawnshop”), “Obyedinenniy Lombard” (“United Lombard”), Stolichniy” (“Capital”). The benefits of pawn business compared with the banking service are given. The current problems of sustainable development of Lombard businesses are shown. We present difficulties in the process of drawing up and submission of reports, as well as quick adaptation to changes in legislation as one of them. Lombard structure allowing determination of this business running specificity is considered as one of the main aspects of the subject study. One of the subsequently formed properties - pawn shops high quality security systems, which in many respects determines their stability in the market is also noted. The development trends of this business, which will strengthen their position, are mentioned. In conclusion, a brief justification of the reasons for the precarious state of business in the country is given as a whole; however, presupposition is made of the eternal relevance (inelasticity of demand) of Lombard services