Functional thinking models in strategic design engineering for the digital transition
The article is about the study of the role of strategic design in conceptualizing of a qualitative transition in the digital age. Strategic design is identified and analyzed as an interdisciplinary field, in which one creates design methods by means of implements of business, technology, medicine, and design. Special emphasis is placed on the teamwork, on involving different professional competencies and types of project design thinking, as well as people of the Millennium generation in project processes. The stages of creation of strategy are dealt with in more detail: Plan, Ploy, Pattern, Position, Perspective, as well as the cognitive processes corresponding to each of these five stages. The analysis undertaken in the research demonstrated that team units that co-operate people with similar functional thinking patterns are effective because of joint activities based on deep mutual understanding.