FINTECH AND ITS APPLICATION IN COMPANIES OF THE REAL SECTOR OF THE ECONOMY
The article discusses the main financial technologies, the emergence of which leads to significant changes in the activities of companies in the real sector of the economy. The author analyzes technologies, special Internet platforms, tools, the use of which contributes to attracting more accessible capital for the organization. Special attention is paid to special services and financial supermarkets, which ensure the reduction of the company's costs, minimization of its risks and the adoption of more effective financial decisions by the management. In addition, the article presents fintech solutions that contribute to the implementation of the concept of sustainable development in the organization's activities.