ORGANIZATION OF ENVIRONMENTAL EDUCATION AND ENLIGHTENMENT IN THE REGION BASED ON THE BASIC MODEL OF THE PERSONAL ECOLOGICAL CULTURE
The article deals with the pedagogical problem of value and ideological integrity of environmental education and awareness, implemented in the regions by different organizations, at different times, in different forms, and its solution based on the basic model of environmental culture, developed by the Institute of Education Development Strategy of the Russian Academy of Education. The urgency of coordination of measures in the field of ecological education and awareness in order to increase their educational efficiency for formation of modern ecological culture, corresponding to the objectives of sustainable development of the country, is substantiated. As a basis for such coordination it is proposed to use a basic model of personal environmental culture, including invariant structural, functional and integral components, typical for all types of environmental culture (household and professional, urban and rural, northern and southern, etc.), namely: language, including key environmental concepts and archetypal cultural concepts; contradictions of human environmental consciousness as a biosocial being; value, technological and personal-creative components In their totality they are aimed at forming a person’s ability and readiness to solve environmental problems of different levels. The article describes the example of coordinating environmental education and awareness based on the basic model of ecological culture in the Baikal region. On the example of an interdepartmental environmental education and awareness project “ECO-generation” (ECO: Ecology, Culture, Education) the opportunities of coordination of environmental activities of different agencies and organizations based on the commonality of their terminology, symbols, key ideas, values, attitudes and indicators that reflect the invariants of the basic model of the environmental culture are demonstrated. The ways of coordination of ecological events based on the invariants of the basic model of ecological culture proposed in the “ECO-generation” project can be used in any region to create a single ecological educational and upbringing space.