Design of the architectural environment of the tourism cluster as a way to develop the tourism industry
Tourism is one of the main sources of positive emotions, which are formed from the psychological comfort of being in a different environment, the aesthetic side, the coefficient of utility, the feeling of inspiration from what he saw, the embodiment of the expected reality. Travel planning and implementation gives a person the opportunity to change the everyday environment, go beyond the comfort zone, and get new emotions. The architectural appearance of cities is of great importance in the modern tourism industry, the unique appearance of the urban space, which creates the atmosphere of being in it, carries aesthetic and artistic values. Historical monuments, modern buildings attract travelers who want to enrich their knowledge. Urban tourism provides an opportunity to get acquainted with the unique architectural solutions, natural and climatic features of the region. Finding a person in a particular urban environment shows his feelings of tolerance, the extent to which he is ready to perceive his environment based on certain factors - socio-economic, political, environmental.