DISTINCTIVE FEATURES OF THE RUSSIAN MODEL OF SOCIALLY RESPONSIBLE BUSINESS
The article shows the problem of socially responsible behavior of business, as well as it raises the issue of the formation of this phenomenon in Russia. The article considers foreign and Russian model of socially responsible business in mind the difference between the preconditions and conditions of occurrence, gives their comparative analysis. The article identifies five distinctive features of the national model by identifying specific of implementation the features of socially responsible business in the Russian Federation, the implementation of internal and external component of socially oriented activities, establishing the nature, method and conditions of the socially responsible behavior of domestic companies. The key aspects of the social responsibility of Russian business are characterized in detail with an indication of the main weaknesses of the Russian model. The measures, the use of which can help to stimulate the social oriented activities of Russian companies in the near future, are proposed.