UNIQUE METAPHORS IN POLITICAL CARTOONS
The article does not only present the results of a study of the process of metaphorization in the field of political cartoon but also describes its kinds. The main task of political cartoon consists in creation of the worldview which is comprehensible to every reader irrespective of their position in society. The aim of this article is to analyze the peculiarities of visual metaphor in the cartoon as a kind of creolized text of political discourse. Political cartoon is a kind of political texts which enjoys great popularity with the readers. The creation of a vivid visual image which can evoke response in the heart of every reader turns out to be the main tool of attracting the readers' attention. The article provides a detailed classification of visual metaphors found in modern political cartoons and the points of view of different authors about the definition of this phenomenon. Visual cartoon is considered to be an effective and unique device of any professional cartoonist and is capable to demonstrate a number of the main political problems not only of the society at large but also of certain sections of the population in particular. It has an information potential due to which it can form the reader's opinion about this or that political issue.