Project of GTRK "Samara" "The Year of the Great Victory" as a means for developing young people's patriotic consciousness
The need for purposeful patriotic education of youth is actualized in the article. The views of the thinkers of the past and modern scholars on the concept of «patriotism» are presented: a conscious attitude of the individual towards his duties towards the Fatherland; the ability to love the Motherland; school of citizenship; substructure of social consciousness. It is asserted that patriotic education presupposes development of young people's patriotic consciousness. The views of scientists on patriotic consciousness are considered: its specificity connected with the phenomenon of understanding the concept of Motherland; peculiarities of patriotic consciousness; axiological status of patriotic consciousness; motivational aspect; gnoseological, ontological, activity, axiological and emotional-sensory aspects. Development of younger generation's patriotic consciousness is viewed as a complex process involving both purposeful activities based on the chosen state policy, dominant ideology, etc., and the influence of uncontrolled factors (social, domestic and foreign policy, cultural, economic, etc). The role of the media in shaping the patriotic consciousness of the youth is emphasized. A multimedia project is considered to be an effective tool for developing patriotic consciousness of young people. The example of the multimedia project «The Year of the Great Victory», implemented on the initiative of GTRK «Samara», is described as a means of patriotic education of youth.