READINESS OF FUTURE ECONOMISTS FOR FAIR COMPETITION IN MODERN MARKET CONDITIONS
The article describes the importance of competition for the development of a market economy. The analysis of the category competition from the point of view of various scientific approaches is proposed. Emphasis is placed on understanding fair competition as one of the basic mechanisms for the effective development of the economy, which ensures the possibility of continuous improvement in the quality of goods, services and services. The concept of readiness for fair competition of future economists from the standpoint of functional and personal approaches is revealed, the content of motivational-value, intellectual-cognitive, efficient-practical and emotional-volitional components of readiness is substantiated.