ECOLOGIZATION OF FOOD RETAIL AS A DRIVER OF ECONOMIC GROWTH IN RUSSIA
This paper focuses on solving environmental problems of retailing in accordance with the concept of sustainable development. The task is to consider the greening of retail in terms of the interests of retailers and customers, to find points of maximum interaction and a way to promote responsible consumption among the population. The model of consumer analysis is considered, the advantages of its use are noted. Proposed a digital solution in the form of creating a bot, described the principle of operation.