THE CATEGORY OF SUCCESS IN THE VALUE PICTURE OF THE WORLD OF RUSSIANS: A DYNAMIC ASPECT
The article is devoted to the dynamics of the development of the category of success in the value picture of the world of Russians. Success is associated with identification and self-identification of a person, first of all, with a career identity. Success is due to the inclusion of a person in the social structure, and the mechanism of this inclusion is actually labor activity. As a result of the study, it has been proved that True success in the value picture of the world of Russians is determined as the result of a balance between personal and social in the orientations of a person and a particular social group, and the predominance of one principle over another cannot indicate success in life.