METHODICAL TOOL SET FOR ESTIMATION OF INFLUENCE OF ENTREPRENEURS' VALUE GUIDELINES ON SOLVING OF IMPORT SUBSTITUTION TASKS IN REGION
The relevance of the research is caused by a course on import substitution in terms of external economic restrictions. The subject of the research are value guidelines of entrepreneurs. The authors have analyzed typical value guidelines of entrepreneurs on the whole, possible internal resource problems and external market problems of companies, as well as general peculiarities of import substitution. This analysis has allowed to work out the model of readiness of an entrepreneur to import substitution reflecting the presence of possibility of carrying out the import substitution and the presence of a real process. On the basis of this model the authors propose the methodical tool set of sociological survey of entrepreneurs allowing to reveal, in what extent the entrepreneurs in various Russian regions are ready to carry out import substitution, what obstacles and prospects to it they see, what is the influence of in- and external factors of business carrying out and what organizational-economic mechanism of stimulating the import substitution among entrepreneurs it's possible to develop. The results of the research can be useful for institutes of entrepreneurship development.