FACTORS OF COMPETITIVENESS FORMATION OF HIGHER EDUCATIONAL INSTITUTIONS IN THE STRUCTURE OF MARKET CONJUNCTURE OF EDUCATIONAL SERVICES
In the article defines factors that affect the supply and demand of market conjuncture in higher education institutions. Defined the problems of budget funding and material and technical maintenance of educational process. Investigated the basic factors of competitive advantages in higher education institutions. Proposed constituent elements of market conjuncture of educational services, that will allow to analyze the market for educational institutions. The competitive environment in the sphere of higher education has a direct dependence on the regional development of the market of educational services, labour market and general economic development of the region.