STRUCTURAL TYPES OF ENGLISH IDEONYMS
The article is dedicated to the research of ideonyms - the proper names of results of human creative activity, that have a spiritual, intellectual and artistic value, and belong to one of four classes: artionyms - the proper names of works of art, biblionyms - the proper names of texts and their collections, gemeronyms - the proper names of mass media, and computeronyms - the proper names of computer programs and games. The purpose of this article is to identify the structural types of ideonyms. The object of this research are English ideonyms, their structural organization is the subject. The research material was chosen by the method of representative selection from English materials including mass media, on-line newspapers, magazines and commercial web-sites. Results. Ideonyms can be devided into one-component, two-component and multi-component structures. One-component ideonyms are the ones which are expressed by monoroot words and derivatives. Complex ideonyms are divided into compounds, both suffixational and prefixational, as well as abbreviations. Two-component and multi-component ideonyms can be presented by word-combinations and sentences. The predominant for all types of ideonyms without exception is the use of two-component word-combinations, that creates a specific combination of lapidary expression and clarification of certain distinctive characteristics of the object. One more common feature for all ideonyms is almostcomplete absence of abbreviations and complex words. The difficulty of such type of nominations for understanding can be explained by the fact that they simultaneously actualize two or more concepts in one lexeme that creates considerable difficulties with their perception.