UPDATING THE LINGUOMEDIA ASPECT STUDIES OF DIRECT TELEVISION CONNECTION
The article presents a linguo-media view of live television broadcasting, which improves the quality of television and Internet journalism. It is noted that the phenomenon under study is the most important information resource, the effective use of which allows you to quickly establish communication with the target audience, as well as using available technical means to demonstrate the ongoing events in various parts of the world online. The need for a detailed study of the media-linguistic aspect of the phenomenon, textuality, specific style, problems of the communicative act in the creative and technological aspect, design methodology (architectonics), etc. is substantiated.