Verbal and non-verbal means of explication of value / image of "mother and motherhood" in animated films
The article deals with the image of a mother and motherhood in animated films. The research is relevant due to the description of verbal and non-verbal means of actualization of these values that undergo the transformation due to the appearance of new characters and behaviour patterns in children's TV industry. A child's worldview includes the designed values, which will make the personal and collective axiosphere.