The use of KPI for evaluating sales personnel
KPI (Key Performance Indicators) came to us together with the American and Western European companies, where it has been used successfully for decades. KPI - a tool that helps to analyze the performance of certain activities, as well as the level of achievement of the set goals. Studies show that about 80 % of Russian executives are dissatisfied with existing systems in their companies performance evaluation. Using existing algorithms, they do not see the connection between plans, performance, result and motivation. Implementation of KPI helps to completely change the picture. KPI allow control of the business activity of employees, departments and the company as a whole and to bring the enterprise to a new level.