请对以上文本进行2句话以内的英文总结`Let’s summarize the above text in two sentences.
The future of marketing transcends traditional advertising channels into what we call participative advertisement - partnerships with guests and audience.
As companies progressively turn to non-traditional engagement means and platforms, they aim to generate skills and relations in the ever-changing market landscape.
user
The future of marketing is moving beyond traditional advertising to participative methods involving partnerships with guests and audience. Companies are increasingly focusing on non-traditional engagement platforms to build skills and relationships in a rapidly changing market.
assistant