请你将下面这段话的内容总结成不超过10句话的文字、时间与事件都要准确保留、写成第三人称。 Soda company encountered a unique challenge during their annual meeting in 2018. The company's major shareholder,known for his eccentric behavior, decided to turn up the annual meeting without prior notice. Surprised by his abrupt appearance, the company's CEO and board members quickly arranged a private session to discuss the unexpected visit. During this session, the shareholder expressed a strong interest in expanding the company's market into Eastern Europe, which caught everyone by surprise due to the region's historically poor performance in sales for similar products. The board, though skeptical, began to evaluate the feasibility of this expansion. After a series of debates and market analysis, the board decided to conduct a pilot program to test the waters. The results were better than expected, leading to a full-scale expansion in 2020, which significantly boosted the company's revenue and changed the board's perspective on market diversification.
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2018年，Soda公司在年度会议上遇到了一个独特的挑战。该公司的主要股东以行为古怪著称，未事先通知便突然出席了会议。董事长和董事会成员对他的突然出现感到惊讶，迅速安排了一个私人会议讨论此事。在会议上，这位股东表达了强烈希望公司进军东欧市场的愿望，这让在场的所有人都感到意外，因为该地区在类似产品销售上历史表现不佳。尽管心存疑虑，董事会还是开始评估这个扩张计划的可行性。经过一系列辩论和市场分析，董事会决定开展试点项目进行测试。结果显示试点项目效果超出预期，促使公司于2020年全面进入东欧市场，大幅提升了公司收入，也改变了董事会对市场多元化的看法。
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