I was not impressed by Freed's. They make amazing looking cakes and perhaps should change their name to reflect that specialty. Their selection of baked goods is only a smidgen above a school bake sale. Most of the case display shows simple cookies that you can get from a supermarket. I asked if they ever make macarons and it seemed very foreign to them. \nWe came in to pick up some fresh fruit tarts and although they looked pretty and the fruit was fresh and firm, the filling was a huge disappointment. It tasted like it was mostly shortening and left a strange film after eating. The cookie part tasted like the Danish butter cookies you get from a tin. None of us took more than a couple bites of it before throwing it away. What a waste. I don't get the hype on this place for anything more than pretty looking cakes.\nThe upside is the friendly service.