I really wanted to like this restaurant.  Every time I have walked by it, there are tons of people eating there.  Don't get me wrong, the atmosphere is very trendy and so are the patrons.  The food is just NOT GOOD and the entrees are OVERPRICED!\n\nI went for brunch this past Saturday. The market scramble was highly recommended by the waitress as being \"out of this world.\"  I took her recommendation, and what I was ultimately served was an egg with a couple pieces of zucchini and onion over undercooked chopped sweet potato \"Hash\".  There was no symphony of tastes, in fact \"bland\" and/or \"flavorless\" are quite  appropriate adjectives.  No one at the table finished all of their meals, and not because the portion size was too big.  Everyone had the same opinion of the food. It was a complete disappointment for the party of 3, and worse yet, the check with tip was over $50 (and no, we did not  order any alcoholic beverages--just 2 coffees and a diet Pepsi).\n\nThe food was not good.  I don't know what the allure of this place is.  Its my guess that some people want to see and be seen when they have lunch; I prefer to have a good meal that tastes good and  not  to feel like I am being robbed when it comes time  to pay the bill.  Next time I'm at the Scottsdale Quarter/Kierland, I'm going to P.F. Chang's for lunch.