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Nov 25

FCN: Fusing Exponential and Linear Cross Network for Click-Through Rate Prediction

As an important modeling paradigm in click-through rate (CTR) prediction, the Deep & Cross Network (DCN) and its derivative models have gained widespread recognition primarily due to their success in a trade-off between computational cost and performance. This paradigm employs a cross network to explicitly model feature interactions with linear growth, while leveraging deep neural networks (DNN) to implicitly capture higher-order feature interactions. However, these models still face several key limitations: (1) The performance of existing explicit feature interaction methods lags behind that of implicit DNN, resulting in overall model performance being dominated by the DNN; (2) While these models claim to capture high-order feature interactions, they often overlook potential noise within these interactions; (3) The learning process for different interaction network branches lacks appropriate supervision signals; and (4) The high-order feature interactions captured by these models are often implicit and non-interpretable due to their reliance on DNN. To address the identified limitations, this paper proposes a novel model, called Fusing Cross Network (FCN), along with two sub-networks: Linear Cross Network (LCN) and Exponential Cross Network (ECN). FCN explicitly captures feature interactions with both linear and exponential growth, eliminating the need to rely on implicit DNN. Moreover, we introduce the Self-Mask operation to filter noise layer by layer and reduce the number of parameters in the cross network by half. To effectively train these two cross networks, we propose a simple yet effective loss function called Tri-BCE, which provides tailored supervision signals for each network. We evaluate the effectiveness, efficiency, and interpretability of FCN on six benchmark datasets. Furthermore, by integrating LCN and ECN, FCN achieves a new state-of-the-art performance.

  • 6 authors
·
Jul 18, 2024

Role of Locality and Weight Sharing in Image-Based Tasks: A Sample Complexity Separation between CNNs, LCNs, and FCNs

Vision tasks are characterized by the properties of locality and translation invariance. The superior performance of convolutional neural networks (CNNs) on these tasks is widely attributed to the inductive bias of locality and weight sharing baked into their architecture. Existing attempts to quantify the statistical benefits of these biases in CNNs over locally connected convolutional neural networks (LCNs) and fully connected neural networks (FCNs) fall into one of the following categories: either they disregard the optimizer and only provide uniform convergence upper bounds with no separating lower bounds, or they consider simplistic tasks that do not truly mirror the locality and translation invariance as found in real-world vision tasks. To address these deficiencies, we introduce the Dynamic Signal Distribution (DSD) classification task that models an image as consisting of k patches, each of dimension d, and the label is determined by a d-sparse signal vector that can freely appear in any one of the k patches. On this task, for any orthogonally equivariant algorithm like gradient descent, we prove that CNNs require O(k+d) samples, whereas LCNs require Omega(kd) samples, establishing the statistical advantages of weight sharing in translation invariant tasks. Furthermore, LCNs need O(k(k+d)) samples, compared to Omega(k^2d) samples for FCNs, showcasing the benefits of locality in local tasks. Additionally, we develop information theoretic tools for analyzing randomized algorithms, which may be of interest for statistical research.

  • 5 authors
·
Mar 22, 2024